Celebrating Years

OUR BIRTHDAY.
EVERYONE’S CELEBRATION.

Join us for a once-in-a-century celebration as we commemorate 100 years of igniting culinary passion, unlocking the potential of makers around the world, and creating new possibilities in the kitchen.

See How to Celebrate

 

COUNTLESS MEMORIES MADE.
COUNTLESS MORE TO COME.

Our 100th birthday is more than a celebration of us. It's a thank you to the makers who have inspired us since 1919. The brand is excited to take a look back at how it transformed the epicenter of the home and invites everyone to celebrate the spirit of making that will undoubtedly inspire the brand for another century.

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CELEBRATE WITH THE PASSION RED COLLECTION

Unique color. Signature detail. Take your kitchen into a new era of KitchenAid® with a limited edition product — available for a limited time.

LEARN MORE

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Limited Edition KitchenAid Stand Mixer

Celebrate more making to come with a limited edition KitchenAid icon featuring a custom color and modern, passion-inspired design.

  • Modern Passion Red finish
  • Signature trimband with 100-year logo
  • Custom chrome accents and power hub cover

COMING SOON

JOIN THE CELEBRATION

While it may be our birthday, it's everyone's celebration. 
Celebrate with us by utilizing #MakingHistory100.